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ticket2research

Ticket2Research

National Market Research & Development for the Regional Performing Arts Industry

Research report of a project funded by the Australia Council collating and analysing the ticketing transaction and customer data of 28 regional performing arts centres throughout Australia, detailing a three year consumption survey of over 1/4 million customers, 1 million ticketing transactions and 2.8 million tickets for 6,500+ performing arts events. Analysis was conducted individually for each venue as well as aggregated on a state and national basis to provide a detailed national picture of regional performing arts consumption for the three-year survey period 1996-1998.

Ticket2Research executive summary PDF.

More information regarding Ticket2Research project development

Download a complimentary PDF copy of Ticket2Research (2.5MB)