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AFORO COMPLETO: Cómo convertir los datos en audiencias
FULL HOUSE translated and published in Spanish by
Fundacion d’Autor
Roger Tomlinson & Tim Roberts
2011 |
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Anticipating change in the major performing arts 2008
Report was commissioned by the Australia Council and produced by
international arts consulting firm
AEA
Consulting. Predicts that major performing arts
companies need to keep pace with economic and social trends.
Discusses impact on the arts sector of trends such as rapid
development in the Asia region and shifts in the demographics
and leisure time options of the Australian population.
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Call it a Tenner: The Role of Pricing in the Arts
Arts Council England
Edited by Richard Ings. Contributors: Robert Hewison, Angela
Galvin, Tim Baker, Paul Kaynes, Beth Aplin, Chris Lorway, Geren
Raywood
2007
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Gifts of the Muse: Reframing the Debate About the Benefits of
the Arts
RAND Corporation
Kevin F. McCarthy, Elizabeth H. Ondaatje, Laura Zakaras, Arthur
Brooks
Feb 2005
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Reggae to Rachmaninoff: How and Why People Participate in Arts
and Culture
Urban Institute
Chris Walker, Stephanie Scott-Melnyk with Kay Sherwood
Nov 2002
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A New Framework for Building Participation in the Arts
RAND Corporation
Kevin F. McCarthy and Kimberly Jinnett
June 2001
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Arts Marketing Insights:
The Dynamics of Building and
Retaining Performing Arts Audiences
Joanne Scheff Bernstein
2006 |
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FULL HOUSE: Turning Data into
Audiences
A manual for box office and marketing professionals
Published by Australia Council for the Arts & (Vic, WA, SA,
Qld & NT Arts Ministries)
Roger Tomlinson & Tim Roberts
2006
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FULL
HOUSE: Turning Data into Audiences
A manual for box office and marketing professionals
Published by Creative New Zealand
Roger Tomlinson, Tim Roberts & Vicki Allpress
2006
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Ticket2Research
National Market Research and Development for the Regional Performing Arts Industry
Tim Roberts and David Eedle
2000 |
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Group Sales for Arts and Entertainment:
The Myths, the Markets, the Methods
Trevor O'Donnell, Bob Hofmann
March 2005 |
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Invitation to the Party:
Building Bridges to the Arts, Culture and Community
Donna Walker-Kuhne
2005 |
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Marketing Culture and the Arts 2nd ed.
François, Colbert
2002 |
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Crossing the Chasm:
Marketing and Selling High-Tech Products to Mainstream Customers
REVISED
Geoffrey A. Moore, Regis McKenna
August 2002 |
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Inside the Tornado:
Strategies for Developing, Leveraging, and Surviving Hypergrowth
Markets
Geoffrey A. Moore
December 2004 |
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The World is Flat: A Brief History of the Twenty-First
Century (Updated and Expanded Edition)
Thomas L. Friedman
April 2006 |
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State of The Art Marketing Research
Albert Blankenship, George Breen, Alan Dutka
June 1998 |
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Sun Tzu Strategies for Winning the Marketing War
12 Essential Principles for Winning the War for Customers
Gerald A. Michaelson, Steven W. Michaelson
2003 |
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